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The shift towards regulation highlights the growing popularity, booming market, and dwindling stigma of sex toys. The global sex toys market size was estimated at USD 35.2 billion in 2023 and vibrators is expected to reach USD 38.0 billion in 2024. Brazil, Mexico, Chile, Argentina, and Colombia have a major share of the Latin America market. A rise in disposable income and awareness of sexual health are some of the primary factors expected to boost the demand for sex toys in Latin America.

Even if you're new to bondage and restraints, you're sure to find something exciting to get you started. There really are no limits to the fun you can have with sex toys. Whether you're into hardcore sex or romantic intimacy, you can never be over-prepared to make your evening of sexual exploration as fun and exciting as it can be. The global sex toys market is expected to grow at a compound annual growth rate of 8.69% from 2024 to 2030 to reach USD 62.7 billion by 2030. These companies collectively hold the largest market share and dictate industry trends. The Rabbit Pearl, Pyrex Glass Dildos, the magic wand vibrator, and the love swing suddenly came into vogue.

We-Vibe is adored for its signature C-shaped wearable couple’s vibrators, originally developed as a unique sensual toy for mutual pleasure. Satisfyer merges tech innovation with sexual wellness to create a multi-sensory experience for women, men and couples that encourages intimate pleasure to become part of our daily routine. Satisfyer is renowned for its unique Air Pulse Technology, featured in best-sellers including the Satisfyer Pro 2 clitoral stimulator.

Rabbit vibrators’ foundational features always include a vibrating shaft or dildo and a smaller attachment that sits atop the clitoris. Sometimes, that attachment will be split in two, resembling bunny ears, to provide even more sensation—thus the name—and the overall effect is dual clitoral and internal stimulation. This is perhaps one of the most iconic sex toys, because you’ve probably seen a realistic "jelly" silicone dildo such as this one at some point in your life.

The Magic Wand was the only toy in our test group that could consistently bring testers to an intense climax quickly, intuitively, effectively, and predictably. Dealbreakers included poor-quality materials, a short battery life, a tendency to break easily, a lack of power, and a design that was awkward, inconvenient, or painful to use. Your favorite star products combined with interactive content, will take your feelings to the next level.

Shop from our impressive collection of safe, premium quality sex toys today. From rings that vibrate and provide dual stimulation to deep wand vibrators and personal massagers, discover which Trojan™ sex toy can help bring you to the brink of orgasmic sensations. Personal experience with sex toys makes introducing them to a partner a lot less daunting. Seeing you having fun is sure to be an automatic turn-on, and an easy way for them to join in on the pleasure party.

The Strategist’s best-selling vibrator, the Vibe from Maude, launched four years ago with a highly SFW gray-and-forest-green website that looks more like a place to buy linen goods or silk button-downs than sex toys. The Vibe is made with 100 percent platinum-grade silicone (Restriction of Hazardous Substances passed/FDA grade), has three speeds controlled via one button, comes in a small canvas zip pouch, and charges with a USB. Maude founder Éva Goicochea and co–creative director, actress Dakota Johnson, recently launched a second egg-shaped vibrator called the Drop (see below).